Community & Partnerships
Overview
Lexie’s community strategy is built around real product utility, compounding incentives, and a relatable narrative—not vanity metrics. The objective is to cultivate a durable, self-propelling community that ultimately transitions toward community-led governance.
1) Core Philosophy & Goals
Proof > Promises: Lead with a working product and hands-on access; use KOLs for authentic social proof.
Accessibility at the Center: Serve both DeFi pros and newcomers by positioning Lexie as an AI guide/personal crypto analyst that reduces friction and demystifies crypto.
Sustained Momentum: Ship in intentional waves (feature staggers), loop in feedback, and avoid the post-TGE hype collapse.
Targets
Trust & credibility via live demos, audits, and transparent communications.
Inclusive onboarding with simple flows and “explain-as-you-go” UX.
Measurable, steady growth across users, holders, and engaged community members.
2) Acquisition Engine
Quest-Gated Conversion: In-game quests require following social channels (Twitter/X, Telegram, Discord), driving organic growth.
Launchpads (3–5 Top-Tier): Dual purpose—capital + exposure—by tapping into established launchpad communities.
Readiness Threshold: Aim for 100k+ social/community members before applying to major launchpads/exchanges.
3) Community Management & Incentives
Programs
Points → Airdrops: On-chain activity (vault usage) and gameplay earn LexiePoints that map to future $LEXIE allocations.
Transparent Rewards: Use token lockers for contest/airdrop allocations so winners can verify tokens are locked until TGE.
Engagement Contests: “Predict & Win,” shoutouts for top contributors, and on-chain quest rails (Galaxy/Zealy) to reward verifiable participation.
4) Real-World Activation (Post-Launch)
IRL Events & Parties: Recurring, treasury-funded gatherings to deepen trust and belonging.
Creator-Led Media: Models/actresses portraying “Lexie” for explainers, DJ streams, and shorts.
Community Contests: “Lexie lookalike” and themed activations to turn fans into micro-ambassadors.
Risk Controls & Trust Levers
Transparency: Public dashboards on social growth, user activity, reward distributions; token lockers for allocations.
Consistency: Cadenced announcements (weekly updates, monthly town halls/AMAs).
Summary
This community plan is product-led, incentive-aligned, and narrative-driven.
Last updated